Born To Play
When it comes to football, Kwesi dreams big. But those dreams don’t have to just be dreams anymore.
Creatives: Matt Turnier
The Lost Class
This year, 3,044 students aren't going to graduate because they were killed by a gun. That's 3,044 kids who won't be walking across a stage to receive a diploma. 3,044 kids who won't go on to become doctors, teachers, lawyers, or artists. 3,044 kids who never got to pursue their dreams. They are The Lost Class.
Creatives: Matt Turnier Sam Shepherd Katie DiNardo Kelley Barrett Mackenzie Hart Sofia Gahn
Cannes Lion: 1x Titanium, 4x Gold, 2x Silver, 2x Bronze
One Show: Best of Show, 3x Grand Prix, 20x Gold
D&AD: 2x Black Pencil, 4x Yellow Pencil, 4x Graphite Pencil, 2x Wood Pencil
Clio: 4x Clio Grand, 10x Gold, 3x Silver, 5x Bronze
Andy’s: 2x Grand Prix, 3x Gold
NFL Kickoff - Season 104
Look…we’re not saying the NFL is scripted. We’re just not saying that it isn’t.
Creatives: Matt Turnier Zach Hilder Justin Batten Ken Syme
Edgar ScissorhandsFree
To show off the hands-free feature that Cadillac offers, we used someone known for his lack of actual hands (well, technically, the son of that person).
CW: Matt Turnier
VOGUE • LA TIMES • PEOPLE • HARPER’S BAZAAR • ROLLING STONE
Bear Naked: Naked Trails
There’s nothing as freeing as hiking naked. But sadly, confusing laws and prudish cultural biases against nudity make it difficult for naked hikers to know which trails are safe.
So this National Nude Day, Bear Naked Granola stepped in. We partnered with Outside Magazine and, using their GAIA GPS app, set out on mission to blaze America’s first (un)official nude trails system, mapping the country one naked-friendly trail at a time. Learn more at BearNakedTrails.com
Creatives: Matt Turnier Sam Shepherd Katie DiNardo Kelley Barrett
Michelob Ultra Super Bowl
Jimmy Fallon…not a fan of working out. At least, according to his Instagram. So we decided to show him that fitness doesn’t have to be all barbells and grunting and we did it during the Super Bowl.
Creatives: Matt Turnier, Miles Jappa, Patrick French
ADWEEK • TODAY • MSN • CNN • SPORTS ILLUSTRATED
Citi - New Black Wall Street
Black Wall Street wasn’t just a place, it was an idea…
Creatives: Matt Turnier
The Greatest Innovation Ever. (In Trash)
We decided it was time we elevate the way we talk about the trash bag category. So we talked our client into doing an 8 minute longform keynote address to introduce the world to the next level tech innovation that is the Glad ForceFlex Plus. We were even able to get Wired magazine involved for some street cred and we booked a very special guest host to do the honors.
Glad Presents: Torture Test
Glad Advanced Protection is designed to handle even the toughest leaks, but we wanted to see if it could also handle one of the toughest jobs…
#BlackAtWork
A group of us were asked to come up with something to celebrate Black History Month around the office. So instead of the typical “so and so invented the blah blah blah” Black History Month content we’ve grown accustomed to seeing, we wanted to create something that was relevant to the workplace and could start a conversation on the microaggressions black folks have to navigate while simply trying to do our jobs.
Metromile
Truth is, you’re screwed. Car insurance providers have laid a diabolical foundation to make sure you never win. It’s made of hyper-technical traps in fine print and perfunctory rate increases for whatever character trait they deem a flaw. They want as much of you as they can get (and more) and the road doesn’t go both ways. You’re getting pwned left and right, up and down, sideways and longways, zigways and zagways, and then you get a ‘Thank You’ in the mail for doing business. But really, what other choice do you have?
Glad you asked. There is an exception. And they are not trying to f*ck you.
Coca Cola Social Center
Coca-Cola set out to streamline their social content across their portfolio. Partnering with Havas, they started an in-house content agency called the Social Center. A new agency model where creative, media, analytics and clients work together to make efficient, relevant content across all social media channels.
For six months I lived in Atlanta where I helped build the Coca-Cola Social Center while working on brands such as Sprite, Fanta, VitaminWater and Coca-Cola.
1873
Some coworkers and myself decided the agency swag could use a little shake up. So we created 1873 as the FCB clothing line and decided to treat each “drop” like an exclusive sneaker release.
